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Investor Offer - CLOSED
The Company's 3rd round of capital raising has been filled and oversubscribed in record time. For further details or share enquiries please refer to the company listing at: www.assob.com.au
Navigate to Equity Offerings > Ellen Jay Health & Beauty - Listing Code: ELJ
Any implied offer herein is an excluded offer pursuant to Section 708 (8) & (11) of the Corporations Act 2001

About Us

Ellen Jay Health & Beauty is a public unlisted company. Our manufacturing facilities are located in Brisbane, Australia. Our products have a vast range of applications in both personal and industrial contexts and enjoy a wide distribution with over 200 outlets across the Australia and exports worldwide. We are an Australian owned family company and have been proudly serving the public for over fifteen years.

Ethos - Simply better, naturally.

At Ellen Jay we pride ourselves on delivering what we guarantee to be the best products anywhere. Our products prove that natural is simply better.

We continue to build our product line based on innovation, caring and (most importantly) results. Our objective is to create pure, natural solutions that are the most effective available. They must be affordable, totally no-toxic (safe for even the smallest children), natural and the best.

We understand that modern methods and ingredients are not necessarily the best, safest or most effective.

We constantly research to develop and refine our product range. Before a product is released it is intensely scrutinised and a period of field testing is carried out under the most severe conditions. It is this process that allows us to confidently offer our iron-clad guarantee on the entire range.

While our production capabilities grow, we consistently strive to maintain the original hand made approach we feel is essential to the quality of our products.

History

Ellen Jay Health and Beauty started as a home based business in Rockhampton (Queensland, Australia) over 15 years ago. After 5 years we relocated to Brisbane and established manufacturing facilities large enough to cope with the growing demand.

Initially our products were developed for use on children however they proved to be hugely successful for people of all ages. The growth of the business was primarily based on 'word of mouth' sales. In the past we have barely advertised and have found that more than 80% of all new business is a direct result of recommendations from existing customers. This high level of customer satisfaction is a testimony to the quality of our products. We continue to refine, develop and expand our range.

To meet ever expanding opportunities in the business, Ellen Jay became a limited company in April 2007 and released it's first public share offer. The offer was filled (and oversubscribed) in two days, a record for offers of this kind. The injection of funds has facilitated substantial improvements in the business and the potential for exponential growth is high.